RE/MAX Crest Realty`s listings plotted on Google Earth in North Vancouver British Columbia

Marina del Rey (November 12, 2004) – The Internet Corporation for Assigned Names and Numbers (ICANN) announced that its new inter-registrar domain name transfer policy has gone into effect.

The new policy was created through ICANN's consensus-based, bottom-up policy development process and approved unanimously by both ICANN's Generic Names Supporting Organisation (GNSO) and its Board of Directors.

Similar to how telephone number portability works in many countries, enhanced domain name portability will provide for greater consumer and business choice, enabling domain name registrants to select the registrar that offers the best services and price. The new policy also simplifies and standardises the process to prevent abuses and provide clearer user information about the transfer process and options. The policy was originally announced on July 12, 2004.

Central to the new policy and its efforts to provide strong protections against unauthorised transfers and to facilitate choice in domain name registration, all registrars are now required to use a clear standardised form of authorisation that provides for the express consent of the domain name registrant prior to the initiation of any transfer.

Additional policy elements include the following (please refer to the full policy available at http://www.icann.org/transfers/ for details):

• Requiring registrars to verify the identity of the registrant or administrative contact requesting the transfer by one of a number of approved methods to deter fraud;
• Preserving the ability of registrants to "lock" their domains so they may not be transferred from the registrar, but requiring registrars to provide a readily accessible way for registrants to have their current registrar remove this lock at their request;
• Enabling registrants to transfer their domain names without having to "double-confirm" the transfer once the transfer has been reliably authenticated per the new policy; and
• Providing a robust dispute resolution process for resolving disputes between registrars, including registries implementing a "transfer undo" functionality to provide for efficiently reversing any transfer initiated in violation of the policy.

Through the new transfer policy implemented today, ICANN expects to expand the domain name user benefits of increased generic top level domain (gTLD) name market competition, including the separation of the registry and registrar functions, that have decreased domain name costs for consumers and businesses by up to 80 percent.

A recent report by the OECD concluded that 'ICANN's reform of the market structure for the registration of generic top level domain names has been very successful. The division between registry and registrar functions has created a competitive market that has lowered prices and encouraged innovation. The initial experience with competition at the registry level, in association with a successful process to introduce new gTLDs, has also shown positive results.'

Domain name users also have benefited from ICANN's implementation of a Redemption Grace Period Service that provides a 30-day period for domain name holders to reclaim their names if deleted unintentionally from a registry database. Through ICANN's Uniform Domain Name Dispute Resolution Policy (UDRP), established in 1999, more than 10,000 domain name disputes also have been efficiently and cost effectively resolved.

Why do you: a Realtor, need a Web site

Content Management System (CMS)?

Before I can answer that, a couple other questions need to be addressed.

If you're a Realtor, why do you need a web site? , And what exactly IS a " content management system" anyway?

Okay, the first one: "Why do I need a web site?"

What can a web site do for you?
Your site must generate leads. Your site must compel visitors to contact you, and it must present your listings to the appropriate audience.

So how do you get the right people to visit your site?

INFORMATION OR CONTENT:

The most important aspect of your site is compelling, relevant information. Without it, your site is an empty bucket. Search engine optimization and presentation are also significant, but without content, you won’t get results. 

Your content is what you use to build your personal brand. Visitors to your site are there for the information they can use. 75% of our realtors web site traffic is directly to their MLS search page and My Listings page.

Your Web site is a delivery vehicle for your Real Estate objectives. It’s the listings that drive visitors to your site, and keeps them coming back.

"Show me a woman with a job and a computer who has not spent major time at www.mls.ca, and I will show you a woman who's been on a solo circumnavigation for the past year in a sloop without a laptop."
MIKE ROBERTS, B.C. Liveliest Opinions, THE PROVINCE Monday, March 15, 2004.

 By using a Content Management System, you keep control of your own content. You never have to bother learning a markup language, nor with brokering updates through the expensive and lengthy process of using a webdeveloper. You focus solely on your core business and on building your business.

Listings, 75% of your web site traffic will end up here:

The Information contained in a house listing is Time-sensitive.
By tomorrow, that Open House is history. By next week, the house is sold!
In practical terms, this means that when you, as a Realtor determine that your property listing information must be updated, that update must be executed now. Not tomorrow, now.

That’s the big issue. How fast can your Web developer implement your changes? Even if they're one of the best, they are still human. Which means that your turn around time on changes is at least several hours, sometimes a day or more.

You need it done now. That’s why you need a Content management System.

Designed for realtors, WebRealtor123 is a full featured all-in-one turn-key package that manages every aspect of your web site, form text, to style, GUI, and listings. Using a simple, intuitive control panel and editing tool, you have total control of your own site.

Confused? Call Grant today, he was a realtor for 6 years, he knows where you’re coming from.

Save your time. Save your money, do it faster, easier and with fewer mistakes.

www.Webrealtor123.com

Disclaimer

Although the information contained on this website is believed to be reliable, this cannot be assured. Austere Soft Inc and its Directors, Officers, Contractors or Employees assume no liability for any errors in the material or any reliance placed therein. Professional advisors should be consulted before acting upon the information contained herein.

Austere Soft Inc.

Developers of www.webrealtor123.com, an easy-to-use affordable, online Real Estate Sales and Marketing Tool for Realtors.

111-1 East Cordova St.
Vancouver BC
Canada
V6A 4H3

Office phone: 604 685 0363

WebRealtor123 Sales and customer support

Grant Wilson
grant@wr123.com
(604) 685-0363